Privacy policy

Teufel Privacy Policy

Effective Date: 29 May 2024

We at Teufel ("Company", “Teufel”, "we", "us", "our") know that our users ("you", "your") care about how your personal information is used and shared, and we take your privacy seriously. Please read the following to learn more about our Privacy Policy. By visiting or using the Teufel website (the "Website") or any other features, content, or applications offered by the Company in connection therewith (collectively, the "Services"), you will be subject to the practices and policies outlined in this Privacy Policy.

If you have any questions or concerns, please contact legal@teufelaudio.com.

If you reside in California, please click here to see the applicable state-specific section below.

If you reside in Virginia, Colorado, Connecticut, Utah, Montana, Texas, or Oregon, please navigate to Section I to review applicable state-specific information.

A. What Does this Privacy Policy Cover?

This Privacy Policy applies to information that is linked or reasonably linkable to you (“Personal Information”). This Privacy Policy does not apply to information that cannot be identified to any individual, their devices, or a household such as de-identified or anonymized data. We are not responsible for other third parties’ privacy practices; you should contact these parties directly to understand their practices.

We do not knowingly collect or solicit Personal Information from anyone under the age of 13 or knowingly allow such persons to register for our Services. If you are under 13, please do not attempt to register for the Services or send any information about yourself to us, including your name, address, telephone number, or email address. No one under age 13 may provide any Personal Information to us or on the Services. If we learn that we have collected Personal Information from a child under age 13 without verification of parental consent, we will delete that information as quickly as possible. If you believe that we might have any information from or about a child under 13, please contact us at legal@teufelaudio.com.

We gather various types of Personal Information from our users, as explained more fully below. We may use this Personal Information to personalize and improve our services, to contact users, to fulfill your requests for certain products and services, to analyze how users utilize the Services, and as otherwise set forth in this Privacy Policy. We may share certain types of Personal Information with third parties, as described below. However, we do not rent or sell your information (other than certain web tracking that may be considered a sale under California law. Please see the California-specific section below to learn more).

B. What Information Does the Company Collect?

1. Information You Provide to Us

a) We receive and store information you provide to us. For example, we may collect Personal Information, including, but not limited to your first and last name, billing and delivery address, email address, payment information, date of birth, and telephone number. You can choose not to provide us with certain information, but then you may not be able to purchase products from us or to take advantage of some of our features. We may anonymize your Personal Information so that you cannot be individually identified and provide that information to our partners.

b) In order to provide you with the best possible customer service before, during and after the order, we use the services of the Zendesk platform. Zendesk aggregates various processes (e-mail, telephone) relating to a particular customer so that in any consultation with the customer, the previous history is clearly laid out for us. If you contact our customer services or write us a private message on our social media presence on Facebook, then these entries will be stored in connection with your enquiry in Zendesk.

Besides that, we have integrated a self-service portal into our website. You can register via entering your email address and find our services with regard to your orders: track your deliveries, view user manuals, and find product information. The registration and the entering of this data is voluntary. Only the data required to fulfill the purpose will be processed. You can delete your account within the portal by yourself or request deletion via email (legal@teufelaudio.com). The service will be conducted using the Zendesk platform, which may retain your information on Teufel’s behalf and use tools built with generative AI to facilitate responding to inquiries.

c) Calls to and from our customer service lines may be recorded and monitored, including by our employees, vendors, and artificial intelligence and similar technologies. In addition, we use a suite of technology solutions to assist with and to analyze telephone calls made to us. These solutions may record callers’ voices and conversations, transcribe telephone conversations, use artificial intelligence to identify, authenticate and assist callers, and/or evaluate and make recommendations. By using our services, including telephone and website communications, you accept and consent to our collection and use of such data (including personal data) and to our sharing that data with third parties, including Amazon Connect.

2. Information Collected Automatically

We may collect data regarding your use of our Sites through cookies, web beacons, and other automatically collected information. This data may include your IP address, date and time you access our Services and the pages and content you access during your visit, websites that you link to or from, whether you receive or open an email or other communication from us, and the links you click on within those emails. We may also collect information from your mobile device or your computer about how you interact with our Services, including the date of the visit, the time of arrival and length of visit to the Sites, the type of device used and the operating system on that device, browser type, a list of files downloaded, or pages viewed, your IP address, and any errors encountered. This information helps us address customer support issues, provide you with a personalized experience, prevent fraudulent use of our services, and manage the Services we provide you, including gathering aggregated data about engagement.

Cookies are small identifiers sent from a web server that are stored on your device for the purpose of identifying your browser or storing information or settings in your browser. Cookies may also be used to personalize your visit by storing your preferences or displaying content based upon what you have viewed through our Services and other websites. Web beacons or pixel tags connect web pages to web servers and their cookies. We and others may use these and similar technologies on our services and other websites.

Other parties may collect personally identifiable information about your online activities over time and across third-party websites when you use our Services. We do not respond to “do not track” signals or other mechanisms that provide consumers the ability to exercise choice regarding the collection of personally identifiable information about an individual consumer’s online activities over time and across third-party websites or online services. However, we provide a cookie management tool that permits you to set cookie and tracking preferences. Please note that these preferences may be limited to the device or computer you used to access our Site when setting such preferences. You can use our cookie manager here.

In addition, we set cookies in your browser, which we need to ensure that our Website is technically secure and functions smoothly. They enable navigation on the Website and the use of essential features, such as the shopping cart function or the user account. Specifically, these are the following cookies:

a) New Relic

Provider of the service: New Relic Inc., 188 Spear St., Suite 1000, San Francisco, CA USA 94105 (USA)

Data privacy notice for this service: https://docs.newrelic.com/docs/security/security-privacy/data-privacy/data-privacy-new-relic

Purposes of the data processing:
Monitoring of our website and detection of programming errors.

b) Google reCAPTCHA

Provider of the service: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 (USA)
Privacy policy: https://policies.google.com/privacy

Purposes of the data processing:
Protecting our website against bots:

c) Mapp Intelligence

Provider of the service: Mapp Digital c/o Webtrekk GmbH, Robert-Koch-Platz 4, 10115 Berlin (Germany)
Privacy notice: https://www.webtrekk.com/privacy-notice.html

Purposes of the data processing:
Evaluation of the use of our website and optimisation of the website (across multiple devices) and transmission of pseudonymized data to advertising partners.

d) Google Ads

Provider of the service: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4 (Ireland)
Privacy policy: https://policies.google.com/privacy

Purposes of the data processing:
Evaluation of advertisements on Google, display of suitable advertising in the Google search engine and on other websites.

e) Facebook/Meta

Provider of the service: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 (Irland)

Purposes of the data processing:
Display suitable ads on Facebook

f) Contentsquare

Provider of the service: Contentsquare GmbH, Implerstr. 25A, 81371 Munich (Germany)

Purpose of data processing:
Evaluation of website performance and optimization of user-friendliness

g) Exactag Analytics

Provider of the service: Exactag GmbH, Wanheimer Str. 68, 40468 Düsseldorf (Germany)
Privacy notice: https://exactag.com/privacy-policy/

Purposes of the data processing:
Evaluation of the effectiveness of advertisements and optimisation of advertising campaigns.

3. How We Use the Personal Information We Collect from You

We may use Personal Information we collect for a variety of purposes, including to operate our business. For example, we may use the information we collect:

To operate our business and to provide our Services to you.
To process your payments for orders placed through Amazon. Amazon processes your Personal Information on our behalf unless you expressly and separately consent to Amazon processing data. You can find more information about Amazon's processing of your personal information in Amazon's privacy policy (https://www.amazon.com/gp/help/customer/display.html%3FnodeId%3DGX7NJQ4ZB8MHFRNJ).
To maintain, analyze, customize, measure and improve our Services.
To provide customer service and support to you.
To develop new products and our Services, ensure internal quality control, and conduct internal market research.
To tailor and target content, advertisements, and offers to you.
To monitor and enforce our Delivery, Business and Payment Conditions or similar legal terms.
To comply with law and satisfy our regulatory compliance obligations.
To detect and prevent fraud and other prohibited, illicit or illegal activity, and to protect the interests of you, ourselves, or others.
For other purposes permitted by law or to which you consent.

Please note that we may combine the information we gather about you in identifiable form, including information from third parties. We may use this information, for example, to improve and personalize our services, content, offers, and communications.

We also occasionally share the data we collect from you with third parties. Please see Section 3 below for a more detailed description of the third parties we share your information with.

Please see our state-specific sections of this privacy policy to read more comprehensive information on how we might use and share your Personal Information.

C. Will the Company Share Any of the Personal Information We Collect?

We may use data we collect to operate our business and for other purposes, including the following:

To share transaction data with merchant or financial institution where a transaction has occurred as needed for the merchant to confirm a transaction has occurred or otherwise deal with a transaction.
With advertisers and other promotional partners where we may provide reports and insights about the way you are interacting with their content.
With our professional advisors who provide legal, compliance, accounting, banking, or consulting services.
To comply with our legal obligations or to protect our interests, property or legal rights, or those of our customers or third parties.
With law enforcement, officials, or other third parties when we are compelled to do so by a subpoena, court order, or similar law enforcement request, or when we believe in good faith that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report suspected illegal activity, or to investigate violations of this Privacy Policy or other applicable terms.
We may share some or all of your Information with our parent companies, subsidiaries, joint ventures, or other companies under common control with us.
With companies or other entities in connection with, or during the negotiation of, any merger, sale of company stock or assets, financing, acquisition, divestiture or dissolution of all or a portion of our business.
With our agents and other service providers that perform tasks on our behalf that support our provision of Services to you. Unless we tell you differently, our agents do not have any right to use the Personal Information we share with them beyond what is necessary to assist us.
For other legal purposes, such as to enforce our terms and conditions, or to exercise or defend legal claims.
As permitted by law or with your direction or consent

D. Security of Personal Information

We endeavor to protect the privacy of your Personal Information we hold in our records, but we cannot guarantee complete security. Unauthorized entry or use, hardware or software failure, and other factors, may compromise the security of user information at any time.

The Services may contain links to other sites. We are not responsible for the privacy policies and/or practices on other sites. When following a link to another site you should read that site's privacy policy.

Our entire web presence, i.e. all forms in which you enter data, the ordering process and other functions, are secured by SSL (Secure Socket Layer). This widely used system for protecting data transmissions (this is also used in online banking) guarantees secure and reliable handling of your data. You can recognize an SSL connection by the "s" at the beginning of the http or by a lock icon on your browser. We also use other suitable technical and organizational measures to protect your personal data.

E. What Personal Information Can I Access?

If you have any questions about viewing or updating information we have on file about you, please contact us at legal@teufelaudio.com.

Under California Civil Code Sections 1798.83-1798.84, California residents are entitled to contact us to prevent disclosure of Personal Information to third parties for such third parties' direct marketing purposes; in order to submit such a request, please contact us at legal@teufelaudio.com.

F. What Choices Do I have?

You can always opt not to disclose information to us, but keep in mind some information may be needed to register with us or to take advantage of some of our special features.

You may request deletion of your information by emailing us at legal@teufelaudio.com. Please note that some information may remain in our records, for example in our archives, after your request of deletion of such information. We may use any aggregated data derived from or incorporate your Personal Information after you update or delete it, but not in a manner that would identify you personally.

G. Changes to this Privacy Policy

We may amend this Privacy Policy from time to time. Use of information we collect now is subject to the Privacy Policy in effect at the time such information is used. If we make material changes in the way we use Personal Information, we will notify you by posting an announcement on our Services or sending you a message. You are bound by any changes to the Privacy Policy when you use the Services after such changes have been first posted.

H. California Privacy Rights

This portion of our Privacy Policy advises California residents of rights provided in the California Consumer Privacy Act, as amended by the California Privacy Rights Act of 2020 (“CCPA”) and how to exercise those rights by communicating with us. Please note, we will seek to verify your identity when we receive an individual rights request from you in order to ensure the security of your Personal Information. All terms not otherwise defined in this portion shall have the meanings as defined under the CCPA, along with any implementing regulations.

1. Categories and Sources of Personal Information Collected About You

As a general business practice, we may collect certain categories of Personal Information about you for processing purchase contracts on Amazon or while visiting our website. These categories are identified and described below:

Identifiers such as Internet Protocol address, online identifier (website) or real name,, postal address, unique personal identifier, email address, account name, or other similar identifiers for purchase contracts on Amazon.
Additional Personal Information described in Cal. Civ. Code Section 1798.80 such as telephone number, bank account number, credit card number, debit card number, or any other financial information, necessarily provided on Amazon.
Commercial information, such as transaction and billing data.
Internet or other electronic network activity information, such as browsing history, search history, and information regarding a consumer’s interaction with an internet website application, or advertisement.

2. Categories of Sources from Which Personal Information is Collected

We may have collected Personal Information about you from the following categories of sources:

Directly from you;
From your devices;
Our affiliates and subsidiaries;
Other companies, such as our service providers and vendors; and
Data analytics providers.

3. Business or Commercial Purpose for Collecting Personal Information from Consumers

We may use your Personal Information for the following business or commercial purposes:

Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards.
Helping to ensure security and integrity to the extent the use of the consumer’s personal information is reasonably necessary and proportionate for these purposes.
Debugging to identify and repair errors that impair existing intended functionality.
Short-term, transient use, including, but not limited to, non-personalized advertising shown as part of a consumer’s current interaction with the business, provided that the consumer’s personal information is not disclosed to another third party and is not used to build a profile about the consumer or otherwise alter the consumer’s experience outside the current interaction with the business.
Performing services on behalf of the business, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing analytic services, providing storage, or providing similar services on behalf of the business.
Providing advertising and marketing services, except for cross-context behavioral advertising, to the consumer provided that, for the purpose of advertising and marketing, a service provider or contractor shall not combine the personal information of opted-out consumers that the service provider or contractor receives from, or on behalf of, the business with personal information that the service provider or contractor receives from, or on behalf of, another person or persons or collects from its own interaction with consumers.
Undertaking internal research for technological development and demonstration.
Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business.

4. Categories of Personal Information Disclosed to Third Parties; Sales and Shares

We may share website browsing activity to online analytics, targeted advertising and website customization providers. You have the right to opt out of this disclosure of your information, which may be considered a “sale” or “share” under California law. You may opt out of “sharing” or “selling” by setting a browser-level opt-out, the Global Privacy Control. You may learn how to set that signal by going to this website: https://globalprivacycontrol.org/.

As described above, we do not directly disclose your Personal Information with third parties for monetary consideration. Our “selling” or “sharing” is instead confined to the context of online tracking.

We disclose your Personal Information for the same business or commercial purpose for which we collect it. Our collection practices are described above.

We do not knowingly sell or share the Personal Information of minors under 16 years of age.

5. How Long Do We Retain Your Personal Information?

We retain Personal Information about you for as long as reasonably necessary for the purposes described in this Privacy Policy or while we have a legitimate business need to do so in accordance with legal and additional compliance requirements.

If you have elected to receive marketing communications from us, we retain information about your marketing preferences until you opt out of receiving these communications and in accordance with our policies.

To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the Personal Information, the potential risk of harm from unauthorized use or disclosure of your Personal Information, the purposes for which we use your Personal Information and whether we can achieve those purposes through other means, and the applicable legal requirements.

We may also retain some information in a depersonalized or aggregated form.

6. CCPA Rights

If you are a California resident, you have the following rights regarding your Personal Information:

Right to Deletion of Personal Information. California residents have the right to request the deletion of their Personal Information. We may not delete some or all requested Personal Information if we are required to retain it by applicable law or are permitted to retain it by applicable law.
Right of Access: This is the right to request disclosure of Personal Information collection and sharing practices.
Right to Know. You may request to receive details about how we collect, use, and share your Personal Information. You may request to receive the specific pieces of Personal Information that we have collected about you.
Right to Correct Inaccurate Personal Information: The right to correct inaccurate Personal Information that we maintain about you.
Right to Opt-Out of Sale or Share: The right to opt-out of the sale or sharing of your Personal Information by us.
Right to Limit Disclosure of Sensitive Personal Information: If we use sensitive Personal Information at all, our use is confined to certain limited purposes, such as the following: (1) performing our service or providing goods, (2) detecting security incidents, (3) resisting malicious, deceptive, fraudulent, or illegal actions, (4) ensuring physical safety, (4) for short-term transient use, including certain non-personalized advertising, (5) maintaining or servicing accounts, providing customer service, verifying customer information, or providing similar services, and (6) verifying and maintaining the quality or safety of a service or product to improve, upgrade, or enhance a service or product. As such, your right to opt-out does not apply to our use of your sensitive information.
Right to Not Receive Discriminatory Treatment: We do not discriminate against you for exercising any CCPA rights, such as the access and deletion rights described above. If we choose to offer a product enhancement or financial incentive that is contingent on you sharing Personal Information, we will ensure that the value provided to us by that collection is reasonably related to the value of the product enhancement or financial incentive.

Exercising Your Rights: California residents can exercise the above privacy rights or request to receive this notice in a different format by emailing us at legal@teufelaudio.com. To opt-out of selling or sharing, you may also set the Global Privacy Control.

Verification. In order to protect your Personal Information from unauthorized access or deletion, we may require you to verify your identity before you can submit a request to know or delete Personal Information. If you do not have an account with us, or if we suspect fraudulent or malicious activity, we may ask you to provide additional Personal Information for verification. If we cannot verify your identity, we will not provide or delete your Personal Information.

Authorized Agents. You may submit a request to know or a request to delete your Personal Information through an authorized agent. If you do so, the agent must present signed written permission to act on your behalf and you may also be required to independently verify your identity with us.

I. Other State-Specific Rights

This portion of our Privacy Policy applies only to residents of the following states: Connecticut, Colorado, Nevada, Virginia, Utah, Montana, Texas and Oregon and applies only to the extent of any inconsistency or conflict with the information above.

1. Categories and Sources of Personal Information Collected About You and Purpose for Processing

We collect and process certain categories of Personal Information about you. These categories are identified and described below:

Identifiers such as real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, or other similar identifiers.
Additional Personal Information described in Cal. Civ. Code Section 1798.80 such as telephone number, bank account number, credit card number, debit card number, or any other financial information.
Commercial information, such as transaction and billing data.
Internet or other electronic network activity information, such as browsing history, search history, and information regarding a consumer’s interaction with an internet website application, or advertisement.

We collect and process these categories of Personal Information for the following purposes:

To communicate with you about your use of our Services. This may include promotional offers, updates on our offerings, legal notices, important account information, and other items that may be relevant to you as a user of our Services.
To send you promotional offers on behalf of other businesses. If you do not wish to receive marketing communications, you may indicate your preference by using the “unsubscribe” mechanism provided by the communication.
We may disclose your Personal Information with affiliated businesses and third-party websites. This allows them to market or advertise products or services to you through our Services.
To analyze how users are using our Services so that we can make improvements and provide you with an optimal experience. We use aggregate data to accomplish this analysis and we never disclose aggregate information to a partner in a manner that would identify you personally.
To allow our agents to perform tasks on our behalf to provide products and services to you.
As part of a business transaction where Personal Information might be a business asset transferred to or acquired by a third party.
To comply with the law or a court order, to enforce or apply our conditions of use and other agreements, to protect the rights, property, or safety of the Company and our employees and users. This may include exchanging information for fraud protection and credit risk reduction.

2. Categories of Personal Information Disclosed to Third Parties

We may share website browsing activity to third party web tracking providers. As described below, you have the right to opt-out of this sharing.

3. Categories of Personal Information Disclosed to Third Parties

We may share website browsing activity to online analytics, targeted advertising and website customization providers. You have the right to opt out of this disclosure of your information. You may opt out by setting a browser-level opt-out, the Global Privacy Control. You may learn how to set that signal by going to this website: https://globalprivacycontrol.org/. You may also opt-out by emailing legal@teufelaudio.com.

For Nevada Residents: You can ask us not to sell your Nevada Personal Information by emailing us. Once we receive and verify your request, we will not sell this information unless you later allow us to do so.

We do not knowingly sell or share the Personal Information of minors under 16 years of age.

4. Your Rights

If you are a resident of Connecticut, Colorado, Virginia, Utah, Montana, Texas, or Oregon, you have the following rights regarding your Personal Information:

Right to Know and Access: The rights to confirm whether or not we are processing your Personal Information and to access such Personal Information.
Right to Correct: The right to correct inaccuracies in your Personal Information, taking into account the nature of the Personal Information and our purposes of the processing of such Personal Information.
Right to Delete: The right to delete Personal Information provided by or obtained about you.
Right to Obtain a Copy: The right to obtain a copy of your Personal Information that you previously provided to us in a portable and to the extent technically feasible, readily useable format that allows you to transmit the data to another controller without hindrance, where the processing is carried out by automated means.
Right to Opt-Out: The right to opt out of the processing of your Personal Information for purposes of: (1) targeted advertising, (2) the sale of Personal Information, or (3) profiling in furtherance of decisions that produce legal or similarly significant effects concerning you. We will also collect opt-in or opt-out consent, depending on the state in which you reside.

5. How to Exercise Your Rights

Please direct any rights requests (as further described below) or additional questions you may have regarding this Privacy Policy to: teufel@deudat.de. You may also opt out of targeted advertising by setting the Global Privacy Control.

If you do, we will need to collect Personal Information and other information such as your name, email or transaction history in order to verify your identity.

Authorized Agents: You may submit a request to know or a request to delete your Personal Information through an authorized agent. If you do so, the agent must present signed written permission to act on your behalf and you may also be required to independently verify your identity with us.

How to Appeal a Decision Made by a Controller: If you submitted a request to exercise your rights and are dissatisfied with the decision made by us, you have the right to appeal that decision. Please contact legal@teufelaudio.com to appeal the decision.

6. Changes To This Privacy Policy

To the extent that any changes are made to this policy that require notification to consumers, you may be notified in any of the following ways:

Via email if you opt-in to receiving emails from us
Via a pop-up notification when you visit our website